Paris’ Small Business Development Center will host three virtual meetings to assist small businesses on Feb. 10, 24, and 25.
The first two training sessions feature guest speaker Tisha Dodge, a business lawyer and founder of Dodge Legal Group, SPC. The Feb. 10 online training, at 10:30 am, is Legal Essentials for Advertising, Marketing and Sales, and the Feb. 24 virtual session, also at 10:30 am, is Legal Contract and Agreement Fundamentals to Avoid Disputes and Lawsuits. The Feb. 25 online meeting is at 2:00 pm, featuring guest speaker Kasia Johnson, marketing expert and CEO of Merge Forward, on “How to Grow Your Business With Social Content.”
The Feb. 10 online meeting addresses keeping advertising costs low by avoiding legal liability. The live session with Dodge will teach ten legal essentials for e-commerce and how to avoid mistakes that could create legal difficulties, disputes, and unwanted publicity. Also covered will be legal requirements to starting an e-commerce business, engaging in more e-commerce and digital marketing while avoiding costly legal mistakes, liability, and the expense of legal troubles.
The online training on Feb. 24 also features Dodge as she teaches how a good contract protects the business and owner from disputes and guarantees full payment during a pandemic. A contract can set out clear expectations of what you do – and don’t do. This webinar includes a real-life legal case demonstrating how invoicing alone does not protect in a dispute. The session consists of a question and answer period.
The Feb. 25 virtual training features Johnson on how to quickly pinpoint a target audience, social media posting steps to create great content that increases visibility, and essential ingredients to a streamlined content creation process that saves time.
About the speakers:
Dodge believes an entrepreneur can make a profit and serve a greater good. Her law firm, Dodge Legal Group, SPC, is the first, and presumed only, Texas Social Purpose Corporate Law Firm in Texas and provides legal services to social enterprises, start-ups, established businesses, and non-profits. Her practice areas include business formations, contract law, employment law, intellectual property, and Internet law. An entrepreneur herself, Tisha works to stay on the cutting edge of her industry and created the first educational source to teach entrepreneurs about Texas Social Enterprises through StartUp Greater Good, PBC, the first and the only known Texas Public Benefit Corporation dedicated to supporting other social entrepreneurs.
Johnson is a marketing expert who empowers brands to grow their business and stand out in the digital space through impactful branding and authentic content. As the founder and CEO of Merge Forward, she leads a full-service agency specializing in brand development through integrated marketing campaigns. She is also the creator of “The Social Content Creation Made Easy Academy” for small businesses. This course helps entrepreneurs, brands, and individuals rock at social media by creating purposeful content quickly and turning followers into customers.
To sign up online for the Feb. 10 training on Legal Essentials for Advertising, Marketing, and Sales, go to http://bit.ly/3tpgdSi <http://bit.ly/3tpgdSi>. For online registration for the Feb. 24 training on Legal Contract and Agreement Fundamentals to Avoid Disputes and Lawsuits, go to http://bit.ly/3cV4zsG <http://bit.ly/3cV4zsG>. Online registration for the Feb. 25 training on How to Grow Your Business with Social Content, go to http://bit.ly/3a2utbY <http://bit.ly/3a2utbY>.
Paris SBDC is a partnership program with the U.S. Small Business Administration, Texas, and Paris Junior College. The Paris SBDC offers advising services without regard to race, color, age, national origin, religion, sex, or disability. There are special provisions for limited English-speaking individuals and those with disabilities. Those interested may contact the Paris SBDC at 903-782-0224.